What's your minimum monthly Meta ad spend?

Meta Ads management works best with at least $1,500/mo for local service businesses, higher in competitive national markets. Below that, the pixel doesn't get enough conversion data to optimize well.

Do you produce the ad creative?

Yes. Creative is most of the job in Meta now. We build creative in-house and test it as part of the management work. If you have brand assets or a creative team, we'll use them and supplement.

How is this different from boosting posts?

Boosting optimizes for engagement and charges you for people scrolling past. Campaign-level management uses funnel-aware structure, CRM-sourced audiences, proper conversion tracking, and creative designed to convert. The gap in revenue generated is enormous, even at the same budget.

How long before Meta ads start generating real leads?

Usually 2–4 weeks to first qualified leads once creative and tracking are live. The first 2–3 weeks are a learning phase where the algorithm is finding the audience pattern.

Can you take over an existing Meta ad account?

Yes. We audit what's in the account, preserve pixel history and useful audiences, and restructure campaigns without losing the data the account has already accumulated.

Growth

Marketing

Meta Ads Management

Meta ads work when the creative, targeting, and landing experience all pull in the same direction. We build campaigns around where your buyers spend time, test creative against the audiences that convert, and tie every dollar back to pipeline. Not surface-level engagement metrics.

Creative that converts

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The Problem

The cost of the current setup.

Meta is a powerful channel when it's aimed at the right thing. Most businesses don't aim it at anything. They boost posts, run a lookalike, pay an agency that optimizes for video views, and end up with a month-end report full of charts that don't map to revenue.

Our Approach

A connected, intentional approach.

We start by mapping who buys from you: CRM-sourced audiences built from people who converted, closed, and stayed. Creative is tested against conversion on a weekly cadence, and every form fill and closed deal is pushed back into Meta so the algorithm optimizes against revenue.

The E&E Difference

This one doesn't work alone. None of them do.

The same team builds and connects each of these, so every lead, record, and hand-off lives in one place instead of three.

Meta Ads

Google Ads

SEO

Web Development

Real Result

unified pipeline across all ad channels

Every lead is attributed back by market, campaign, and creative, flowing into one unified CRM pipeline alongside Google Ads and organic.

R&G Luxury Landscaping, Orlando

What's Included

What you get.

CRM-sourced audience strategy

Custom and lookalike audiences built off closed-deal data, not generic interest targeting.

Creative testing as ongoing practice

Weekly creative rotation, angle testing, format experimentation. Winners get scaled, losers get replaced. Nothing left running until the account goes stale.

Platform-native production

Creative built for how people use Facebook and Instagram: short, thumb-stopping, sized and formatted correctly per placement.

Funnel-aware campaign structure

Prospecting, remarketing, and warm-audience campaigns that hand off cleanly, with frequency and audience controls so people get the right ad at the right stage.

Landing pages that match the ad

Meta traffic converts best on pages built around the ad's promise. We build or tune those pages as part of web development when needed.

Conversion tracking wired to the CRM

Pixel + Conversions API + offline event uploads so Meta's optimization targets are closed-deal revenue, not form submits.

Reporting tied to pipeline

Monthly report: spend, leads, qualified consultations, deals closed, revenue. Platform metrics shown but not the headline.

Paired with Google Ads and SEO

Meta builds top-of-funnel demand. Google and SEO capture bottom-of-funnel intent. Running all three together means unified strategy instead of three silos.

How We Work

How this actually gets built.

01
CRM and audience audit
We pull closed-deal data and any existing ad account history to build the seed audiences. Who are the customers, what do they look like, what are the most efficient lookalikes off real revenue.
02
Campaign & funnel plan
A documented structure: prospecting, remarketing, and warm-audience campaigns with clear budget splits, optimization events, frequency caps, and creative rotation cadence.
03
Creative kickoff
First batch of creative built for the platform. Multiple hooks, formats, and angles per ad set so the first week of learning isn't spent testing one version of one idea.
04
Launch and learn
Campaigns go live with proper tracking. First 2–3 weeks are learning phase. We don't over-optimize while the pixel's still finding signal.
05
Weekly creative rotation
New creative shipped weekly, tested against the performing audiences. Winners scale, losers pause. The account doesn't go stale.
06
Monthly pipeline report
Short, honest, tied to revenue. If the account is underperforming, the report says so, and the next sprint's plan addresses it directly.

FAQ

Straight answers to common questions

Free Consultation

Ready to see what meta ads management looks like for your team?

Thirty minutes, free. We'll walk through your current stack, show you where meta ads management fits, and tell you what we'd do. No pitch deck, no follow-up drip.

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